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Tips for Promoting Your Book

February 28, 2018 (Last Updated February 18, 2021)

Marcy G.

Get Creative

Turn a public reading into a collaboration with other authors, musicians, and artists to make it fun and interesting.

 

Incorporate multimedia by looping your book trailer in the background or have visuals of your cover art displayed.

 

Social Media

Create an aesthetic that is interesting and consistent across your online platforms.

 

Build up anticipation of your book release to create buzz.

 

Tease the development of your book and its progress on your social media.

 

Do an online Giveaway for a copy of your book to gain exposure and followers.

 

Get Involved

If you went to college, request to be featured in an alumni publication or on their website. Go to alumni events to network and plug your book.

 

 Search locally for book events at libraries and schools for readings and author showcases.

 

Research & Planning

Send preview copies to authors you know and try and gather some reviews.

 

Get to know your distributor and who their vendors are. If you are selling exclusively through Amazon, research ways your book will be seen when it’s posted.

 

Research groups, blogs, forums, businesses, and publications related to your book for exposure. People a part of these communities could read and contribute a review of your book.

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Sign up for the 48 Hour Books newsletter to learn how to self-publish your book — and get it printed faster with us than anywhere else.

Print painlessly

Sign up for the 48 Hour Books newsletter to learn how to self-publish your book — and get it printed faster with us than anywhere else.

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