Hello, Sign In | Register
Place an Order | Price Calculator | Business Book Printing | eBooks | Blog | Contact Us
48 Hour Books Logo  
48 Hour Books Logo
Sign In | Register
Place an Order Price Calculator Business Book Printing Book Printing
Book Printing Pricing Calculator Book Binding Hardcover Book Printing Paperback Book Printing Printed Proofs eBooks Shipping Schedule Pre-Press and Production Schedules
Book Design
Book Design Book Formatting Covers Paper Types
Self Publishing
Self Publishing Book Templates Book Publishing Process Reordering Printed Books The Ordering Process Editing Resources How to Make a Book ISBN & Barcode Genres
Publishing Resources
Publishing Resources Self-Publishing Checklist Ultimate Guide to Self-Publishing Marketing Resources How to Format a Book Video Gallery
Support Frequently Asked Questions Proofreading Instructions COVID-19 How We're Different Our Blog Contact Us
Contact Us

5 Popular Qualities of a Bestselling Beach Read

May 17, 2023 (Last Updated May 17, 2023)

Marcy G.

With summer around the corner, people are getting ready for poolside afternoons and beach vacations. The perfect companion for summer relaxation by the water is a satisfying beach read.

Now, what exactly is a “beach read?” The term was first used in 1990 as a blanket term for go-to summer blockbuster books. It has been used by publishers, journalists, and booksellers ever since to perfectly encapsulate the “vibe” of a summer book hit – the perfect marketing tool. You may even see a “Beach Reads” section at your local bookstore.

When you think “beach read,” summer imagery immediately comes to mind, which made us ponder: What characteristics make for a good beach read?  

1. Easy to devour

Beach reads are not typically tedious to read and are easy to consume. A great beach read will leave you content to lounge, while being engrossed enough to keep turning the page.


2. Summery setting

There’s nothing quite like reading a book that mimics your own setting, so it’s no surprise that many successful beach reads take place…well, at the beach! Now, this is by no means a requirement, and many bestselling beach reads may take place during the summer months, but not necessarily at a beach location.


3. A little romance

Since women make up the majority of readership in America, it’s also no surprise that romance continues to be a popular genre amongst bestselling beach reads. Romance books also tend to have happier endings, keeping the subject matter light. Beach reads are not solely romantic books, though. Many people opt for true crime or investigative thrillers as their go-to beach reads!

"The Playlist" book cover
"All In Thyme" book cover


4. Carefree with low stakes

Speaking of keeping it light, a good beach read is usually not too heavy in subject matter. There can always be emotional elements, of course, but sometimes, something a little more trivial where there isn’t a lot at stake for the characters is ideal for a lounge-y read.


5. Escapism

At the end of the day, summer vacations are an escape from the grind of everyday life, so people want to see that same energy reflected in what they are reading. Reading can be the ultimate escapism – a powerful landmark of a successful beach read.


Speaking of summer, our Writing Contest: Summer Vacation is in full swing! If you have a summer story you want to share, submit your story by August 1, 2023 for a chance to win a self-publishing package or money off your next order with 48 Hour Books!

Learn More

If you want to know how to publish a book, our website is a great resource. Know exactly what to expect after you place your order by reviewing our detailed pre-press and production schedules, shipping schedules, FAQs and more. Through our blog, learn the ins and outs of publishing, including terms you should know and tips on marketing, design and other important publishing topics.

various best-seller book covers


Subscribe to the 48 Hour Books Newsletter for more self-publishing tricks and tips, author spotlights, notices about upcoming deals, and more!

Search By Date